Thoughts on a Crisis

Cameron discusses the challenges of starting a new job in lockdown, his love for golf, the increase in activity in the digital transformation space, and how the pandemic has accelerated trends in FitTech.

What have you missed the most about being in the office?

I have missed working collaboratively with the team. As I only joined WY and moved to London 8 weeks before lockdown started, it’s been challenging to get to know your colleagues on a personal level without being able to attend social events together outside of the workplace. Thankfully, we were able to meet up last summer for a very socially distant round of golf, thanks to a few of my wayward shots!


How has Covid affected the way in which you work?

Working from home taught me the importance of structuring your day and separating work and home life by having good routines. This involved going for walks on either side of the workday to simulate the office commute.


Have you taken up any new hobbies during lockdown?

I have channelled my inner Gordon Ramsey during lockdown, which has led to a few disasters in the kitchen with random cooking gadgets from Amazon’s recommended purchases.


What are you looking forward to most when lockdown ends?

I am looking forward to heading back up to Scotland to visit my parents as my dad has been talking up his golf game after a dedicated year of practice through COVID.


What sectors do you think have done well over the last year?

We have seen a lot of activity in the digital transformation space as companies, and government organisations look to automate and streamline processes wherever possible. FitTech has also been a very active sector and one we expect to continue growing in 2021 as the pandemic has highlighted the importance of everyone’s physical and mental health.


How are your clients responding to the Crisis?

Our clients have adapted well, and given the sector we operate in, some have flourished throughout the pandemic. In March 2020, we saw a lot of nervousness around M&A; however, it appears now that companies have adapted to the new way of working, there is a lot of pent-up demand for technology-enabled businesses.


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